Plymouth Rock Assurance Entering the New York State Auto Insurance Market

Leading Northeast personal lines insurer has acquired 21st Century National’s New York private passenger auto business

BOSTON – April 4, 2018 – On the heels of its expansion into Pennsylvania, Plymouth Rock Assurance is poised to bring its innovative approach to auto and home insurance into New York. Already a leading insurer in five northeastern states, Plymouth Rock will introduce drivers in the Empire State to its unique product and service offerings like the Crashbusters® mobile claims vans, Door to Door Valet Claim Service® and its Pledge of Assurance®.

In 2017, the Plymouth Rock Group of Companies had annual revenues of $1.3 billion from writing and managing auto and home insurance in Connecticut, Massachusetts, New Hampshire, New Jersey and Pennsylvania. Combined with 35 years of industry experience and a commitment to delivering exceptional service, the company will give New Yorkers a new choice when it comes to insurance.

“As a native New Yorker, I’ve wanted to bring our company to New York for a very long time,” said Hal Belodoff, President of the Plymouth Rock Group of Companies. “From day one of our company’s existence, we’ve focused on providing new ways to improve our customers’ insurance experience – from our innovative service features to our commitment to delivering the highest level of service. We are eager to bring those offerings to drivers – and later this year to homeowners – in New York.”

Having earned regulatory approval from the New York Department of Financial Services, Plymouth Rock’s initial entry into the state was done through the acquisition of 21st Century National Insurance Company and its New York private passenger auto business.

“We very much appreciate the support and guidance provided by the New York Department of Financial Services throughout the entire application process,” said Belodoff. “We are excited to begin our expansion into the State of New York.”

Later this year, pending further regulatory approval, Plymouth Rock intends to offer auto and home insurance policies to new customers in New York. The company intends to present its customizable auto insurance coverage packages, known as Assurance Packages. Plymouth Rock’s home insurance customers may be able to take advantage of a fast, simple way to find their rate and buy a policy in less than five minutes, including the ability to add an array of optional services desired by many renters and homeowners.

“Our company was started in 1983 to answer the needs of Massachusetts drivers who wanted a new insurance option that put customers first,” said Belodoff. “While we’ve grown tremendously since then, our mission has remained the same. Now, as we enter our sixth state, we’re looking forward to offering New Yorkers the best the industry has to offer.”

About Plymouth Rock
The Plymouth Rock Group of Companies was established to offer its customers a higher level of service and care than they had ever experienced from an insurance company. Plymouth Rock’s innovative approach to insurance, including unique features like Crashbusters® mobile claims vans, Door to Door Valet Claim Service®, Get Home Safe® taxi and rideshare benefit, and its Pledge of Assurance® put customers’ convenience and satisfaction first.  

The Plymouth Rock Group provides personal and commercial auto insurance and home insurance through several separate underwriting companies. Each company is financially responsible only for its own insurance products and actual coverage is subject to the language of the policies as issued by each separate company.

The Plymouth Rock Group of Companies was founded in 1982 by its Chairman Jim Stone, former Commissioner of the Massachusetts Division of Insurance and Chairman of the Commodities Futures and Exchange Commission. Together, the companies write and manage $1.3 billion in auto and home insurance premium across Connecticut, Massachusetts, New Hampshire, New Jersey and Pennsylvania.

Plymouth Rock gives its customers the choice to do business the way they want – online at, using a mobile device, by phone or with one of Plymouth Rock’s agents.

Media Relations
[email protected]